Girona. Kris Ubach Girona. Kris Ubach. Arxiu Imatges PTCBG
CLUB

Culture and identity

Photographer Kris Ubach

The Culture and Identity Club promotes the region’s cultural offerings by highlighting its tangible and intangible heritage, artistic creation, popular traditions, and cultural experiences that connect visitors with the local way of life. From museums, festivals, and literary routes to handicrafts, local festivities, and memory spaces, the club offers a deep and authentic insight into the Costa Brava and the Girona Pyrenees.

Through joint initiatives such as the CBG!festivals brand or the “Drink the Museum” and “Cultural Wellness” programs, the club creates synergies with other sectors of the tourism industry. It also fosters the creation of innovative products, promotion in key nearby markets, and member training to strengthen a vibrant, diverse, and sustainable cultural offering.

This club represents the shared identity of the region and serves as a collaborative platform for institutions, public entities, businesses, and cultural professionals to promote the destination with its own voice on the global stage.

Member types and fees

Types/Categories of members Criteria Fees (€/any)
Museums and monumental complexes 321 €
Tourist promotion entities 428 €
Festivals With a budget under €100,000 400 €
With a budget over €100,000 500 €
County councils and associations 535 €
Cultural service companies 375 €
Accommodation companies Rural houses, youth hostels, colonies, and guesthouses 321 €
Individual hotels with a maximum of 20 rooms 428 €
Individual hotels with more than 20 rooms and campsites 535 €
Accommodation chains or associations 1070 €
*

These prices do not include VAT.

**

The following discounts apply to all product clubs:
Members belonging to two clubs 15% discount
Members belonging to more than two clubs 25% discount
Note: The 15% and 25% discounts apply to each fee. Discounts are not cumulative.

Practical information for joining

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